Client: AVON (Global)
Agency: VML
We were tasked with bringing Avon into the modern world with their first TV ad in 40 years, a task we jumped at. We created a new brand platform for Avon celebrating women who are Embracing their Power. She was in the process of finding her inner power so we used her real story in the advert and let her compose her own track, it felt authentic and fun – something Avon had been missing in the past.